Originally published January 4, 2019. Updated September 2026 with a summary, next steps and answers to common questions.

I see companies too often, caught up worrying about their competition. They share with me that “I don’t want them doing what we’re doing”.

They think that it’s the tactical things and the shiny objects that will make their competition better. It’s the technology, training, consulting, products, etc that make them better. It’s not. They’re not factoring all of the things that make someone a real winner.
I also hear people worrying that when their competition gets better, it’s bad for them. However, have you thought about how this effects your clients? Have you thought about how very poor competition impacts your business? The true winners are aware of how good competition is good for their industry.

It’s just like sports – when someone is excitable, it changes the sport. When talent rises up, it makes more people want to get involved and everyone benefits. When people suck in the sport, people stop watching because it isn’t good. Everything is connected.

Here’s what I think you should be thinking when it comes to your competition.

– Be inspired by them

– Understand how you’re different, don’t copy them because you’re not being authentic. You wont be satisfied when you don’t do things the way that is original to you and your own breakthroughs in business and in life.

– When the talent goes up and you worry, its exposing the fact that you don’t believe in yourself. If you don’t believe in yourself, then you’re really screwed. Don’t let that stuff cause you to take your eye off the ball, not for a second. True winners know that staying in their own zone is what makes them a winner!

To your success,

RyanGet A Price

How much should rival contractors worry me?

Is strong competition bad for my contracting business?
Not really. True winners know good competition is good for the industry. It works like sports: when talent rises, more people get interested and everyone benefits. When the players are poor, people stop watching. Very poor competitors can hurt how customers see your whole trade, so better competition can actually help you and your clients.
Should I copy what my competitors are doing?
No. Be inspired by them, but understand how you are different. Copying makes you inauthentic, and you will not be satisfied running a business that is not original to you and your own breakthroughs. Also, the tactics, technology or training you see are not what make a competitor a real winner, so copying them rarely gets you their results.
How do I stop worrying about my competition?
Recognize what the worry is telling you. When competitors get better and you feel anxious, it often exposes that you do not fully believe in yourself. Work on that belief and on your own way of doing things, and do not let competitors take your eye off the ball for a second. Winners stay focused on their own zone.